Zipcar and Car Sharing in the news

Great clip from CBS on Zipcar and car sharing. I would love to create a site/tool that allows folks to set up their own car sharing co-ops. Aaron and I were talking about this during my trip to the Bay Area last week. Wouldn’t it be great if I could log on to a website that would help me to car share planning, including calculating rates/contributions, point me to the right insurance, etc… and allow car sharers to lobby government for things like tax insentives and better parking?